Posting rhythmInstagram mostly Sat · Mon · Wed, 15 posts. TikTok: 6 videos, 3 chef episodes alternating with 3 other videos. Chef episodes go up on Instagram one day before TikTok (Nov 4, 11, 23). Friday is Stories only. Stories alternate daily: original content on odd dates, a repost of the latest feed post on even dates.
Feed referencesEvery Instagram slot shows a reference post for the client and production team to imitate with Warda's own dishes, space and people. Each one has a production note.
BranchesNile and Mohandessin rotate. Sahel is off-season and stays out unless you want throwback slots.